NUDI O VESTITI (NAKED OR DRESSED)?
The Polytechnic Institute of Torino, Department of Architecture and Design, in range of the second edition of “NUDI O VESTITI show. (NAKED OR DRESSED show) Communicating through packaging.” selected the avant-garde products by Policarta (Chef Pack™, PAP FILM ECO™, Fresco&Protetto™ e NoW™) as the most innovative and functional packaging on the market.
At the forthcoming ” Giacimenti Urbani” exposition, held from 21 to November 23, 2014 at Cascina Cuccagna in Milano for the Settimana Europea per la Riduzione dei Rifiuti (European Week for Waste Reduction), the exhibition will point to examining and talking about packaging’s role as communication instrument. The pack is a useful design product careful to sustainability although is often accused to be involved with environmental impact.